Thank you for your generous sponsorship offer.After careful consideration, I’ve decided it’s not the right fit for the Harbor Festival.We’re committed to maintaining the event’s traditional character, and your branding requirements would fundamentally change that.
Best regards,
Cassidy Wren
She hit send before she could second-guess herself.
Her corporate training screamed that she’d just made a terrible business decision.You didn’t turn down major sponsors; you negotiated terms, found compromises, and made it work.That’s what professionals did.
But maybe being professional wasn’t always the same as doing the right thing.
“You look like you just made a big decision.”Jan appeared with the coffee pot.
“I think I did.”She held out her mug for a refill.“I’m just not sure if it was smart or foolish.”
“In my experience, the smart decisions and the right decisions aren’t always the same thing.”Jan topped off the coffee.“The trick is figuring out which one you can live with.”